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Coca-Cola ends all testing on animals 
Tuesday, August 7th, 2007

Animal rights giant PETA has received confirmation from Coca-Cola that they no longer test on any animals, nor directly fund animal testing.  PETA had previously made allegations that The Coca-Cola Company was performing "invasive and deadly animal experiments," but recently posted on their website correspondence with Danny Strickland, VP & Chief Innovation/Technology Officer for Coke:

"I want to assure you that The Coca-Cola Company does not conduct animal tests and does not directly fund animal tests on its beverages.  We are sending letters to our partners and research organizations who may conduct safety evaluations on ingredients insisting they use alternatives to animal testing, when such testing is both available and acceptable by governments.  We encourage the use of alternative testing methods whenever and wherever possible and financially support research to develop these alternative methods...

"Recently senior management became aware the research involving rats was being conducted as part of a grant we had funded at Virginia Commonwealth University to study taste reception.  We have contacted the University and have discontinued our funding."

5/22/07
 



1.  LeapingBunny.org is dedicated to providing a list of consumer products that are not tested on animals.  Their free guide of approved brands is available here.

2.  PETA has an Action Alerts page that constantly showcases petitions on current animal rights issues.  You can sign up for their action alerts here .

 


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